A little background
We’ve a rich history of supporting public sector organisations recruit great people. But we’ve never had the chance to help one develop their careers website. Which is a real shame. Why? Because the opportunities and support that a council can offer it’s employees are huge. But they are just so bad at communicating this. And their careers websites often offer a poor candidate experience.
Which is why were delighted to be approached by the Leicester City Council recruitment team who were determined to change this. To better tell their employer story, to articulate the unique opportunities that are available with the council and change the way that people see the council as an employer. We started the journey with a single statement. Stop thinking like a council and start thinking like an employer of choice. The result was the Leicester City Council careers website.