Clarks
As one of the world’s best-known footwear brands, Clarks needed a careers website that reflected both its heritage and its evolution into a modern global fashion business. Working closely with their Global Talent Acquisition team, we created a site that combines style and substance. One which showcases culture, diversity and opportunity through immersive design, storytelling and seamless functionality. The result is a digital destination that feels unmistakably Clarks. Confident, creative and built for the future.
237% INCREASE IN APPLICATIONS WITHIN SIX MONTHS OF LAUNCH.
MORE THAN 74% INCREASE IN HIRES IN THE FIRST SIX MONTHS FOLLOWING LAUNCH.
The new careers site was designed around 13 unique candidate journeys, each tailored to specific audiences across retail, logistics, design and digital. Built in partnership with Dayforce ATS, it delivers an intuitive, mobile-first experience, using dynamic content and colleague stories to bring life at Clarks to every page. A fresh blog platform, rich video content and stunning photography help visitors picture themselves in the brand. The results speak for themselves: more traffic, more engagement, and more of the right people inspired to move the world ahead with Clarks.
“The biggest success of the new Clarks careers website is it ability to articulate the personality of our business. The culture, the expertise, the diversity and the excitement that I experience every day in this organisation. That’s no mean feat.”
Head of Global Talent Acquisition
Clarks
