Great recruitment marketing brings your employer brand to life in a compelling and creative way. It delivers the right message to the right people at the right time, through the right device. And as the media landscape continues to evolve, with new devices and smaller screens, you need to adapt constantly to these changes.

That’s where we come in. With a proven approach to effective recruitment marketing, we’re experienced in buying the full range of media. From programmatic, social and mobile to display, retargeting and search. And we keep up-to-date with all the latest trends. So, we’ll support you with powerful insights, together with the tools you need to monitor, track and assess each campaign’s success.

How we can help

Research and insight

By understanding your audiences, competition and what makes you special, we’ll help develop your brand and shape your marketing, recruitment and engagement strategies. It also keeps us at the leading edge of employer and recruitment marketing.

Social media strategy

Whether it is through simple pay-per-click advertising, building your own presence and creating unique and highly engaging content, mobilising your employees to help or maximising the reach of your content, we’ll help you get the most out of social.

Campaign planning

Your attraction strategy should be shaped using real data and insight. We can help by working with your ATS supplier to put in place the tools needed to track candidate activity from their source through to application and, where possible, to hire.


Want to up-skill your in-house resourcing team? We’ve designed and implemented a number of bespoke training courses that include the use of social media in recruitment, career website development, copywriting for job boards and pay-per-click advertising.

A bit like we did here

Google for Jobs

Depending on what you read, between 70-80% of all job searches start with Google. That’s a phenomenal statistic. It is reason alone for you to be optimising how your website is being indexed by Google. But then add to that the imminent launch of Google for Jobs and suddenly it should be your number one priority in 2018.

We’re going to stick our neck out a bit here and say that Google for Jobs is a game-changer. Ignore it and you’ll be left behind. Embrace it and it could overnight become your primary source of applicants. We think it is so important, we have written a little guide to Google for Jobs, what it is, why it is important and how to get ready for it. Fancy a copy? Click on the link below.

Download our guide
That Little Agency | Careers Websites | Google For Jobs Front Cover

Some thoughts on recruitment advertising

Some kind things people have said

I have had the pleasure of working with The Little Agency - and hope to do so for a very long time - and I can honestly say from our first conversation, I didn’t want to work with anyone else on our employer branding journey. They have a fantastic understanding of their clients’ needs and it’s immediate, intuitive and comes from their wealth of experience in employer branding.

Joanne AllenCorporate Resourcing Manager, Leicester City Council

I had the pleasure of working with That Little Agency during my time at Manchester Metropolitan University, Mark and the team were extremely supportive on our project to articulate our employer brand via a new website. The work went through several iterations yet they remained patient with us and helped up create something that I truly believe was sector leading.

Julie GriggsAssistant HR Director, Manchester Metropolitan University

I have known That Little Agency for a few years now and every time I have used their services, for either ad-hoc free of charge consultancy or a paid project, the team has always over delivered. Their measured nature means not only do you get years of experience, but also a calm and consultative opinion.

Ben GledhillInterim Head of Resourcing Transformation, Thames Water

That Little Agency are responsive and make us feel like we are the only client they work with. Responsive, flexible, friendly with the most creative ideas that are aligned to our values. They present well-rounded, forward-thinking proposals with credible background and foundations to enable us to gain buy in from our senior team. Calling them with a project you need support with is always met with a solution led approach.

Heather KittoHead of Resourcing, NFU Mutual

The experience that TLA bring to the table comes from years of working in their specialist fields. From the outset we developed an open and honest relationship built on trust and mutual respect. From the very first conversation I had with them I knew they just got it. They knew what I wanted to achieve and the best way to achieve it. What makes them stand out is the knowledge they have from working with a range of clients.

Leesa MortemoreGlobal Head of Resourcing, Nisbets

Throughout every project we work on together their strap-line, 'Big agency experience, That Little Agency feel’ is absolutely true. The reason I chose to work with them over other agencies was for exactly that reason. There has been expertise and challenge from each contact with That Little Agency with every point through our projects which is invaluable.

Emma IssittRecruitment Manager, Toolstation

That Little Agency has helped me and my team at Wolseley develop our digital footprint. Not only have they designed, developed and delivered our careers website, but over the next 12 months will help us deliver a raft of compelling content. They challenge us to think big and always have the candidate experience in mind.

Sarah GoreTalent and Performance Director, Wolseley UK

A little more insight

Each month we’ll be sharing a few choice articles that we have spotted around employer branding and marketing, careers website development and social media strategy. If you’d like us to include you on our emails, please sign up here.

It goes without saying that we’ll treat your information with the utmost care and never pass it to a third-party. It says so in our privacy policy.

If you like what you see, please share this page with your friends.